Get to Know Praia
The Praia Lifestyle
PRAIA garments are a work of conscious art. Each piece tells it´s own story; simplicity offers beautiful designs.
Praia´s aesthetic is build with clean lines, minimalist details and neutral tones giving a sense of pureness and freedom.
PRAIA is not a trend but a life philosophy.
About the Designer
Costarican designer Luisana de la Fuente stablished Praia in 1992.
She began creating swimwear collections and then evolved to resort wear. Luisana loves adventure and traveling the world to get inspired by diffrent cultures and landscapes.
Fashion Design Bachelor at Miami University of art and design and Master in Fashion Marketing and Comunication at IED Barcelona.
Her love for fashion and design has lead to a very succesfull career.
PRAIA makes you feel like wind....
Understated elegance is the escence of the brand. The color palette chosen for each colection of solid neutrals, gives each woman the oportunity to express her own style.
Our artisans work hard to create first quality garments hand made with natural fiber fabrics that will make You feel comfortable, femenine and elegant. Our designs are versatile and can be transformed to fit every personality and lifestyle.